产业链旅游：概念内涵与案例分析

doi:10.3969/j.issn.1004-9479.2020.05.2019541

世界地理研究 ›› 2020, Vol. 29 ›› Issue (5): 1006-1016.DOI: 10.3969/j.issn.1004-9479.2020.05.2019541

产业链旅游：概念内涵与案例分析

张海洲¹^,²(), 陆林¹(), 贺亚楠¹

^1.安徽师范大学地理与旅游学院，安徽芜湖 241000
^2.中山大学地理科学与规划学院，广州 510275

收稿日期:2019-10-27 修回日期:2020-01-08 出版日期:2020-09-30 发布日期:2020-09-11
通讯作者: 陆林
作者简介:张海洲（1994-），男，博士研究生，主要研究方向为旅游地理和旅游规划，E-mail：zhztourism@126.com。
基金资助:
国家自然科学基金重点项目(41930644)

Industry chain tourism: Concept and cases

Haizhou ZHANG¹^,²(), Lin LU¹(), Yanan HE¹

^1.School of Geography and Tourism, Anhui Normal University, Wuhu 241000, China
^2.School of Geography and Planning, Sun Yat-sen University, Guangzhou 510275, China

Received:2019-10-27 Revised:2020-01-08 Online:2020-09-30 Published:2020-09-11
Contact: Lin LU

摘要/Abstract

摘要：

基于全域旅游和“旅游+”的产业实践，通过分析已有的产业链、旅游产业链和旅游产业融合理论，提出产业链旅游概念。通过理论演绎和典型案例实证分析阐释了产业链旅游的内涵特征和发生发展规律。研究发现：产业链旅游的概念涵盖了旅游赋能的价值链、产旅融合的企业链、旅游者体验的供需链以及线路可达的空间链等独特内涵；产业链旅游从母产业依附性、链型体验性和多元创新性方面区别于传统旅游；产业链旅游的产生发展是产业内生发展诉求、创新旅游发展理念、链性耦合组织和技术、知识与制度革新共同作用的结果。本研究既是对产业实践发展中涌现出的新业态、新现象的科学认知和概念抽象，也是对旅游产业链和旅游产业融合等理论的有益梳理和辨析拓展，尝试为业界和学界提供了一个更为科学地从整体性把握新的旅游发展规律、参与旅游产业实践的新视角，希冀为新时代旅游业可持续发展提供一定科学参考。

关键词: 产业链旅游, 产业融合, 旅游产业链, 旅游新业态

Abstract:

Within the current industrial practical development of “Holistic Tourism” and “Tourism+” in China, and based on the integrated analysis of Industry Chain Theory, Tourism Industry Chain Theory and Tourism Industry Convergence Theory, we proposed the new concept of Industry Chain Tourism(ICT), and analyzed its connotation characteristics and developing rules. The results show that the unique connotation of ICT covers the value chain of tourism enabled, the enterprise chain of industrial integration with tourism, the supply-demand chain of tourists experience and the space chain of accessibility; ICT is strictly different from traditional tourism in the aspects of dependence on original industry, chain experience and multiple innovation;the formation and development of ICT result from the combination of industrial endogenous demands, innovative concept of tourism industry, chain coupling organization and innovation of technology, knowledge and institution. Finally, we make an empirical analysis of ICT with four typical cases, namely Wine ICT, Tea ICT, Gardening ICT and Film ICT. This research is not only a scientific cognition and concept abstraction of the new business forms and new phenomena emerging tourism industry, but also a useful combing and analysis of Industry Chain Theory, Tourism Industry Chain Theory and Tourism Industry Convergence Theory. We attempt to provide the industry and academics with a new perspective to learn the law of new tourism development, participate in the practice of tourism industry and hope to provide a scientific reference for the sustainable development of tourism in the new era.

Key words: industry chain tourism, industry convergence, tourism industry chain, new tourism formats

张海洲, 陆林, 贺亚楠. 产业链旅游：概念内涵与案例分析[J]. 世界地理研究, 2020, 29(5): 1006-1016.

Haizhou ZHANG, Lin LU, Yanan HE. Industry chain tourism: Concept and cases[J]. World Regional Studies, 2020, 29(5): 1006-1016.

图/表 5

图1 产业链旅游概念图

Fig.1 Concept map of Industry Chain Tourism (ICT)

图2 葡萄酒产业链旅游示意图

Fig.2 Concept map of wine ICT

图3 茶产业链旅游示意图

Fig.3 Concept map of tea ICT

图4 花木产业链旅游示意图

Fig.4 Concept map of gardening ICT

图5 影视产业链旅游示意图

Fig.5 Concept map of film ICT

参考文献 33

1	李志刚.“旅游+”加出全域发展新活力. 中国旅游报, 2017-05-24.
	Li Z. Tourism +: New dynamism for development of "Holistic Tourism". China Tourism News, 2017-05-24.
2	魏然. 产业链的理论渊源与研究现状综述. 技术经济与管理研究, 2010, 31(6): 140-143.
	Wei R. A review on the theory origin and the research status of industry chain. Journal of Technical Economics & Management, 2010, 31(6): 140-143.
3	张利庠. 产业组织、产业链整合与产业可持续发展——基于我国饲料产业“千百十调研工程”与个案企业的分析. 管理世界, 2007, 23(4): 78-87.
	Zhang L. Industrial organization, industrial chain integration and industrial sustainable development——Analysis of "Thousands of Research Projects" and case enterprises based on China's feed industry. Management World, 2007, 23(4): 78-87.
4	刘贵富. 产业链形成机理的理论模型. 河南社会科学, 2009, 17(1): 49-52.
	Liu G. Theoretical model of the formation mechanism of industrial chain. Henan Social Sciences, 2009, 17(1): 49-52.
5	吴金明, 邵昶. 产业链形成机制研究——“4+4+4”模型. 中国工业经济, 2006, 24(4): 36-43.
	Wu J, Shao C. Research on formation mechanism of industry chain:“4+4+4” Model. China Industrial Economy, 2006, 24(4): 36-43.
6	孙理军, 方齐云, 郑晓军. 传统行业产业链的延伸发展. 经济管理, 2006, 28(1): 14-17.
	Sun L, Fang Q, Zheng X.The extension of the traditional industry chain. Economic Management, 2006, 28(1): 14-17.
7	郁义鸿. 产业链类型与产业链效率基准. 中国工业经济, 2005, 23(11): 35-42.
	Yu Y. Type of industrial chain and the benchmark of industrial chain efficiency. China Industrial Economy, 2005, 23(11): 35-42.
8	邵昶, 李健. 产业链“波粒二象性”研究——论产业链的特性、结构及其整合. 中国工业经济, 2007, 25(9): 5-13.
	Shao C, Li J. Study on wave-particle duality of industrial chain——Characteristic, structure and integration of industrial chain. China Industrial Economy, 2007, 25(9): 5-13.
9	Chen Y. Structured methodology for supplier selection and evaluation in a supply chain. Information Sciences, 2011, 181(9):1651-1670.
10	Alcácer J, Delgado M. Spatial organization of firms and location choices through the value chain. Management Science, 2015,62(11): 3213-3234.
11	赵小芸. 旅游产业的特殊性与旅游产业链的基本形态研究. 上海经济研究, 2010, 29(6): 42-47.
	Zhao X. Research on the specificity of tourism industry and the form of tourism industry chain. Shanghai Journal of Economics, 2010, 29(6): 42-47.
12	Song H, Liu J, Chen G. Tourism value chain governance: review and prospects. Journal of Travel Research, 2013, 52(1):15-28.
13	覃峭, 张林, 李丹枫. 利用品牌延伸整合旅游产业链的模式研究. 人文地理, 2009,24(1): 98-101.
	Qin Q, Zhang L, Li D. Model research on the integration in tourism industry chain using brand extension. Human Geography, 2009, 24(1): 98-101.
14	Sotiriadis M. The emerald handbook of entrepreneurship in tourism, travel and hospitality. Bradford: Emerald Publishing Limited, 2018: 19-31.
15	张朝枝, 邓曾, 游旺. 基于旅游体验视角的旅游产业价值链分析. 旅游学刊, 2010, 25(6): 19-25.
	Zhang C. Deng Z, You W. An analysis of the tourism industrial value chain based on the perspective of tourism experience. Tourism Tribune, 2010, 25(6): 19-25.
16	单元媛, 赵玉林. 国外产业融合若干理论问题研究进展. 经济评论, 2012, 33(5): 152-160.
	Shan Y, Zhao Y. Foreign theoretical research progress on industry convergence.Economic Review, 2012, 33(5): 152-160.
17	Enkel E, Gassmann O. Creative imitation: Exploring the case of cross-industry innovation. R&D Management, 2010, 40(3):256-270.
18	Shen W, Liu-Lastres B, Pennington-Gray L, et al. Industry convergence in rural tourism development: a China-featured term or a new initiative?. Current Issues in Tourism, 2018, 20(10):1-5.
19	徐虹, 范清. 我国旅游产业融合的障碍因素及其竞争力提升策略研究. 旅游科学, 2008, 28(4): 1-5.
	Xu H, Fan Q. A studying on the obstacles and competitiveness promotion strategy of Chinese tourism industrial convergence. Tourism Science, 2008, 28(4): 1-5.
20	梁坤,杜靖川.产业融合视角下现代工业旅游发展模式研究.世界地理研究,2015,24(3):152-159.
	Liang K, Du J. The development modes of industrial tourism from the perspective of industrial merging. World Regional Studies, 2015,24(3):152-159.
21	郭为, 许珂. 旅游产业融合与新业态形成. 旅游论坛, 2013, 25(6): 1-6.
	Guo W, Xu K. Toursim industrial convergence and new type of operation. Tourism Forum, 2013, 25(6): 1-6.
22	麻学锋, 张世兵, 龙茂兴. 旅游产业融合路径分析. 经济地理, 2010, 30(4): 678-681.
	Ma X, Zhang S, Long M. An analysis on the ways of tourism industrial convergence. Economic Geography, 2010, 30(4): 678-681.
23	杨颖. 产业融合:旅游业发展趋势的新视角. 旅游科学, 2008, 28(4): 6-10.
	Yang Y. Industry convergence: A new perspective of tourism development trends. Tourism Science, 2008, 28(4): 6-10.
24	马波. 旅游场域的扩张: 边界与政策含义. 旅游学刊, 2016, 31(9): 17-20.
	Ma B. Expansion of the tourism field: Boundaries and policy implications. Tourism Tribune, 2016, 31(9): 17-20.
25	保继刚, 楚义芳. 旅游地理学(第三版). 北京: 高等教育出版社, 2012: 266-269.
	Bao J, Chu Y. Tourism geography (3rd edition). Beijing: High Education Press, 2012: 266-269.
26	Marianna S. Richard N S R.Wine tourism destination management and marketing: Theory and cases.Cham: Springer Nature Switzerland AG, 2019: 381-497.
27	王磊, 刘家明, 李涛, 等. 葡萄酒旅游研究的国际进展及启示. 旅游学刊, 2018, 33(10): 117-126.
	Wang L, Liu J, Li T, et al. International research progress on wine tourism and its implications. Tourism Tribune,2018, 33(10): 117-126.
28	张义丰, 刘春腊, 谭杰, 等. 新时期中国茶旅一体化发展及前景分析. 资源科学, 2010, 32(1): 78-87.
	Zhang Y, Liu C, Tan J, et al. A study on tea and tourism integrated development of China in the new period and analyses of its prospects. Resources Science, 2010, 32(1): 78-87.
29	Mingming S, Geoffrey W, Yanan W. Integrating tea and tourism: A sustainable livelihoods approach. Journal of Sustainable Tourism, 2019, 27(10): 1591-1608.
30	Jolliffe L. Tea and tourism tourists, traditions and transformations. Clevedon: Channel View Publications, 2007: 98-206.
31	徐媛媛, 周之澄, 周武忠. 中国花卉旅游发展轨迹研究. 中国园林, 2016, 32(3): 43-46.
	Xu Y, Zhou Z, Zhou W. Study on the development of flower tourism in China.Chinese Landscape Architecture, 2016, 32(3): 43-46.
33	Connell J. Film tourism–Evolution, progress and prospects. Tourism Management, 2012, 33(5):1007-1029.

产业链旅游：概念内涵与案例分析

Industry chain tourism: Concept and cases

RichHTML

PDF

可视化

摘要/Abstract

引用本文

使用本文

图/表 5

参考文献 33

相关文章 0

编辑推荐

Metrics