World Regional Studies ›› 2021, Vol. 30 ›› Issue (5): 1083-1095.DOI: 10.3969/j.issn.1004-9479.2021.05.2019688
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Yuancheng LIN1(), Jiayin ZHANG2, Luhua LI3, Min WANG3()
Received:
2019-12-23
Revised:
2020-05-04
Online:
2021-09-30
Published:
2021-09-17
Contact:
Min WANG
通讯作者:
王敏
作者简介:
林元城(1998-),男,硕士研究生,研究方向为乡村地理与社会文化地理,E-mail:linyc1206@163.com。
基金资助:
Yuancheng LIN, Jiayin ZHANG, Luhua LI, Min WANG. Urban emotional geography and spatial governance: A case of publicity outdoor advertising in Guangzhou urban area[J]. World Regional Studies, 2021, 30(5): 1083-1095.
林元城, 章佳茵, 李路华, 王敏. 城市情感地理与空间治理:广州市区宣传类户外广告案例[J]. 世界地理研究, 2021, 30(5): 1083-1095.
主干道走向 | 主干道名称 |
---|---|
东西走向 (16条) | 天河北路、天河路、中山大道、黄埔大道、东风路、中山路、环市路、花城大道、新滘路、新滘南路、广园路、昌岗路、黄石路、金穗路、冼村路、鹤洞路 |
南北走向 (22条) | 广州大道、天寿路、江南大道、工业大道、宝岗大道、人民路、解放路、康王路、荔湾路、江海大道、大观路、车陂路、科韵路、机场路、西增路、芳村大道、天河东路、花地大道、东湖路、东晓路、西湾路、西槎路 |
Tab.1 Urban trunk road in the study area
主干道走向 | 主干道名称 |
---|---|
东西走向 (16条) | 天河北路、天河路、中山大道、黄埔大道、东风路、中山路、环市路、花城大道、新滘路、新滘南路、广园路、昌岗路、黄石路、金穗路、冼村路、鹤洞路 |
南北走向 (22条) | 广州大道、天寿路、江南大道、工业大道、宝岗大道、人民路、解放路、康王路、荔湾路、江海大道、大观路、车陂路、科韵路、机场路、西增路、芳村大道、天河东路、花地大道、东湖路、东晓路、西湾路、西槎路 |
研究方法及过程 | 研究对象 | 研究目的 |
---|---|---|
实地拍摄与空间分析 | 户外广告的类型差异和空间位置 | 户外广告的物质形式与空间表达 |
数据整合与文本分析 | 户外广告的符号表征和文本表达 | 居民的情感互动与情感营造 |
参与式观察和访谈 | 户外广告的情感营造和空间治理 | 情感氛围与空间治理的耦合关联 |
Tab.2
研究方法及过程 | 研究对象 | 研究目的 |
---|---|---|
实地拍摄与空间分析 | 户外广告的类型差异和空间位置 | 户外广告的物质形式与空间表达 |
数据整合与文本分析 | 户外广告的符号表征和文本表达 | 居民的情感互动与情感营造 |
参与式观察和访谈 | 户外广告的情感营造和空间治理 | 情感氛围与空间治理的耦合关联 |
区域 | 户外广告数量 | 占比/% | |
天河区 | 135 | 55.56 | |
越秀区 | 40 | 16.46 | |
海珠区 | 15 | 6.17 | |
黄埔区 | 5 | 2.06 | |
荔湾区 | 26 | 10.70 | |
白云区 | 22 | 9.05 | |
总计 | 243 | 100 |
Tab.3 Spatial distribution of outdoor advertising in Guangzhou urban area
区域 | 户外广告数量 | 占比/% | |
天河区 | 135 | 55.56 | |
越秀区 | 40 | 16.46 | |
海珠区 | 15 | 6.17 | |
黄埔区 | 5 | 2.06 | |
荔湾区 | 26 | 10.70 | |
白云区 | 22 | 9.05 | |
总计 | 243 | 100 |
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